So, in turn, I make my project color palette baby blue and white, since I know they go well together. For example, if it’s a sunny day outside, I would get inspired by the baby blue sky and the white clouds. I look around my surroundings and see what colors go well together. Heres what I like to do to find good color palettes. Pick harmonious colors that go well together and fit the theme you’re trying to aim for. You will discover a lot of things about your design if you experiment and play around with elements.Ĭolor is very important in design. If something doesn’t look right to me, I try and tinker around and experiment. All these things add up to make the style of an animation. It can range from shapes, colors, lighting, tone, etc. The idea is that any subject or object should be divided by thirds on a grid. Most design programs have some form of grid or ruler that allows you to align objects to a grid.Ī good rule is to try and follow something called “Rule of Thirds”.
One of my favorite ways to layout composition is to use grids. The placement of every little shape matters. The composition is like the layout of the design. Here are the three categories I pay attention to when making something pleasing to the eye. It can have non-harmonious colors and off-putting placement. Sometimes an animation can look clunky, unsatisfying, and not timed correctly. Things that release dopamine to your brain and make you feel good and satisfied. You know that feeling when you look at a perfectly organized desk? Maybe when you’re peeling off plastic from a new phone? It’s like that. What do I mean by that exactly? Well… let me give you an example. I’ve always asked myself this simple question: “Is it pleasing to the eye?”. Ever since I started learning motion design (or design in general). Sometimes designers need a ruler or a guideline in their creative process.